Project Highlight

Chief Group Website Design, Content Creation & Development

Building Wealth: Website Design for a large-scale financial services provider

Brief:

Chief Group is one of Hong Kong's largest financial services providers with branches distributed across Hong Kong, China and South-East Asia. Established in 1979, the Chief Group has built up a renowned reputation of providing in-depth market understanding and insights to our esteemed customers. The Group’s services include securities, futures and wealth management.

Much effort has been devoted to creating the best user experience, and we have made navigation incredibly easy for both individuals and corporate clients. Once entering the website, visitors will be able to look for information that is categorised by purpose. For example, a prospective client may choose between “Plan for my child's future,” “Protect myself and my family,” “Plan for retirement” or other options, which makes it easy for visitors to pick suitable products that meet their needs. Visitors can also open live chat on the website and subscribe to website push notifications so they will not miss out on what is useful to them. Apart from these aspects, we have reworked the website's information architecture by creating wireframes and considerable planning. We have also provided the client with copywriting & translation services.

Awards:

2020 Horizon Interactive Awards: Bronze Award
2021 Communicator Awards: Award of Distinction

URL:

https://www.chiefgroup.com.hk/en/

Category/Hashtag:

#e-Commerce #Consumer #Corporate #UX/UI & Web Design

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FirmStudio is an award-winning web design and creative digital agency based in Hong Kong.

We help clients distinguish their brands and products, attract new customers, and achieve standout visibility in dynamic markets. Passionate about every project, we are committed to delivering excellence and ensuring perfection in all that we do.

Recognized and trusted by a prestigious clientele, we redefine website design and creative solutions for businesses of all sizes. At FirmStudio, we celebrate individuality. That's why we craft distinctive designs that reflect your corporate identity, enhance UI/UX, and set you apart from the competition. Through creativity and expertise, we deliver professional, tailored services that add meaningful value to your business.

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