Project Highlight

The Rainbow Branding & Advertising Designs

A comprehensive brand building project of a Grade A Commercial Property

Brief:

“The Rainbow” as an upmarket and outstanding Grade A commercial property in the urban area of Yuen Long, is developed by Star Properties . It is truly an architecture icon, setting a new benchmark for commercial development in Yuen Long. The diamond grid façade acts as the reinforcing framework of the overall architectural composition while the interior is sharp but harmonious, simple yet luxurious.

To echo the Diamond Façade on the building’s exterior, we have designed the branding and advertising materials for the brand-new A Grade commercial building with different levels of diamond patterns. The brand aims to target business professionals and partners and local users; therefore, the overall art direction was made with outstanding colour tone and mainly different degrees of orange to emphasize the modern and outstanding status of The Rainbow.

In this project, we facilitated their marketing communications of their new commercial property through multiple channels, creating graphic designs, brochures, premiums and help building their online presence by designing and developing their official website. The website was produced with on-page search engine optimization (SEO).

URL:

http://www.therainbow.hk/

Category/Hashtag:

#Real Estate #Logo, Branding & Graphic Design

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FirmStudio is an award-winning web design and creative digital agency based in Hong Kong.

We help clients distinguish their brands and products, attract new customers, and achieve standout visibility in dynamic markets. Passionate about every project, we are committed to delivering excellence and ensuring perfection in all that we do.

Recognized and trusted by a prestigious clientele, we redefine website design and creative solutions for businesses of all sizes. At FirmStudio, we celebrate individuality. That's why we craft distinctive designs that reflect your corporate identity, enhance UI/UX, and set you apart from the competition. Through creativity and expertise, we deliver professional, tailored services that add meaningful value to your business.

A high-quality website is essential for shaping brand perception and creating a powerful first impression. It builds consistency, improves user experience, and communicates your brand's identity at a glance. Attracting visitors is just the beginning - keeping them engaged is what counts. Compelling web design plays a decisive role in turning new visitors into exploring users, while also helping to shape a visual language that strengthens your brand image.

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FirmStudio brings together a diverse team of creatives, designers, developers, marketers, and project managers - all dedicated to delivering flawless UI/UX and innovative digital solutions. Together, we create high-quality, cutting-edge designs for both web and print. Our commitment has established us as a leading Hong Kong web design agency, earning client trust and multiple industry awards over the years.

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