Brand Identity & E-commerce Website Design
SuitAccess was founded with a unique take to bring traditional tailoring mastery to the digital age: to make exquisitely tailored clothing easy and accessible. To make great tailored clothing truly accessible, they have utilised a PhotoSuiting system to measure their clients' bodies through photographs. Their passion for great suiting are expressed as they work with their tailors on the finest of craftsmanship details.
We helped them develop their brand identity, then created their online presence with a fitting e-commerce website. The brand identity was led with the brand positioning and target audience in mind; the art direction was developed in-tune with the modern age of young successful professionals. We further developed other corporate stationeries for them, such as name cards and product labels.
As part of the e-commerce website design and development, we had undertaken photoshoots to showcase their extensive product catalogue of fine suits and as a signature of their high quality craftsmanship for use on the website. The e-commerce website design and development followed suit to the brand identity development, in terms of art direction and intended audience. The website utilises a responsive web design (RWD) to cater for different device screens, and a content management system (CMS) was provided to let SuitAccess manage their own content. The website was developed with a Magento platform.